In honor of the veterans who lost brothers and sisters in the heat of battle; for the families who sacrificed a son or a daughter; and the children sometimes orphaned by loss of a parent, let's stop paying lip service to how much we appreciate our freedom. Let's join together and show that appreciation to the very people who made it a reality.

Sponsoring a rider, who also happens to be a veteran, in Hoka Hey Motorcycle Challenge™ tells that veteran, and all American people, that we have not forgotten them. Rather, the message becomes that we value the lives changed forever and the memory of the fallen that has been indelibly etched into the American consciousness.

These are not just riders, they are Freedom Riders. As you know, many of our veterans live on a fixed income. Consequently, they would not be able to participate in this ride without your support. Please give a little bit back by putting a veteran rider on the open road across the very country they have defended.

We have talked to at least 100 veteran riders who would literally do anything to participate in this Challenge. We want to give your organization the chance to demonstrate your appreciation for the freedom they have defended through the sacrifices they have made; to give you the chance to provide that veteran with the opportunity to ride free.

We know you are passionate about motorcycles and the freedom that one feels on the open road. Together, we can add a page to history, while giving a very personal "thank you" and showing our appreciation to someone who survived the hell of war.

Your logo will be prominently displayed on the veteran's bike and you will receive credit for your role in making the Challenge a success. Most importantly, you will know that you have done your part to say “Thank you” to a veteran by making it possible for them to ride. There's no better time than right now to generously lift many veterans’ spirits. So please, take this opportunity to show our veterans that we have not forgotten them and that we appreciate and value the freedom they have defended through the sacrifices they have made.

Veterans: Please fill out and submit the Agreement to Accept Sponsorship along with your application! You may Apply Online or you may scan the signed application/waiver/terms and email them to info@hokaheychallenge.com.

Sponsors: Please fill out and submit the Agreement to Sponsor a Veteran along with your check or money order to:

The Medicine Show Land Trust
P.O. Box 710
Hot Springs, SD 57747

Visa, MasterCard, Discover and American Express may also be used to pay for your admission to the event. Just go to our online store or call 605/890-0386.

Checks or money orders are also welcome. Make your check/money order payable to the Medicine Show Land Trust. ($50 fee will be charged for all returned checks). Cashier's checks/money orders and credit card payments only will be accepted after July 15, 2012

Potential sponsors and veterans hoping to ride can contact us for more information.